Category Technology

Social Media in Education

It is part of our lives.

We see it, every day. In the news, on our devices, in conversations with family and friends. We communicate with it. We share our lives, our passions, our anger and our sadness on it. It grows more, every day. There is a multi-billion dollar industry built around serving it to us, in every possible way, shape and form. If you are in business and not using, many say it is only a matter of time before your business will be a memory.

So, with all of this in mind, why is Social Media still not being taught or embraced in our schools? The government, which funds education, understands how vital Social Media is in its communication with the public...

Read More

Sorry, Mom & Dad. Your Kids Are On Social Media

I have one or two kids in every class I teach. Teenagers who have no Social Media accounts. No Facebook. No Instagram. No Twitter, Kik, SnapChat or any other platform that teen are using today. I make a point of saying to these kids “you are my favourite person”, mainly because I know that there is a lot of peer pressure to have Social Media accounts, but also because these kids will not have an ugly Social Media Footprint gained through years of having had unfettered access to a place that is basically a house party, when the parents aren’t home.

I teach kids how to use Social Media properly and effectively...
Read More

Social Media is not just a campaign tool.

It’s municipal election time, in British Columbia. If you are on Social Media, you are starting to see invitations to Like or Follow a political candidate, as political candidates have all jumped on the “Social Media as a Campaign Tool” band wagon. There is no doubt that Social Media is a great tool for reaching out and getting your message to the masses, but, as one candidate has recently discovered, there is life (in your Social Media accounts) after the campaign.

What Was Old is New Again

It is not unusual to see parody accounts pop up, during a political campaign, spoofing a candidate and pretending to be them in the Social Media conversation...

Read More

An Emotional Journey

This is the year that I have decided to stop thinking about it and start doing it.

I have been toying with the idea about writing a book, for a while. Last year I even came up with an idea that I thought would be fun and started to write an outline. In December, however, as I was getting into a number of conversations about Cyber-Bullying (a subject which I am very passionate about), I realized that if I was going to write about something that involved Social Media, I should write about something that a lot of Social Media people don’t write about.

There are a number of books out there, about Cyber-Bullying, and many are very good...

Read More

Yeah. Don’t Do That.

One of the most common reasons I hear, from business owners that are hesitant about getting into Social Media, is that they are afraid of it. Not afraid of the technology or their lack of understanding of it, but afraid of what it could potentially do to their business. This is fairly understandable, considering that you will find hundreds of articles on tech and industry blogs, about success using Social Media, but the traditional media only reports when something bad happens. When you see just how bad things can go, it is easy to understand why some would say “No, thanks”.

Poor planning, lack of preparation or policy, lax security, poor staffing choices or any number of other reasons can lead to a Social Media train wreck...

Read More

CyberBully Legislation is a Bad Idea

OK. I know that you are reading this headline and saying “What!?! Has he lost his mind!?!” I suppose I should clarify.

I think that applying consequence to those who Cyber-Bully, especially those who are relentless and unrepentant in their efforts to bully people online, is a good idea. What I don’t agree with is how governments approach the Cyber-Bullying issue. Looking at the recent Legislation put forward in Nova Scotia and the plans that the Canadian Federal Government has announced that they are moving forward with, I am concerned that they are focused on punishment being the answer, rather than addressing the need for education and better monitoring.

Nova Scotia’s Legislation

Following the death of Rehtaeh Parsons, earlier this ...

Read More

London Drugs Does It Right

How often do you see a sale made via Social Media? How often do see great customer service via Social Media? How often do you see BOTH, for the same transaction? Probably not as often as the first two, which is why I was so impressed with my recent experience with London Drugs.

So, here is the scenario. I am looking for a new back-up drive and decide that it might be time to add yet another piece of Apple tech to my network. I start looking for a good price on a 2Tb Apple Time Capsule and stumble across a great deal at London Drugs. Being the Social Media geek that I am, I tweet out “@LDCampbellriver $199 for an Apple Time Capsule!?! I am SOOO getting one! #campbellriver”. Now, there is a method to my madness...

Read More

The Social Media Awesome of the National Aquarium

This week I was interviewing Nabila Chami, the Social Media and PR Coordinator for the National Aquarium in Baltimore, Maryland. I was getting additional feedback on the new Nestivity feature called TweetChat, which the National Aquarium had recently used as part of their promotion for the opening of their new shark exhibit. What I got was so much more. What I got was the story of how a non-profit organization has started to use Social Media to expand their reach in education and customer service.

Jumping into the Deep End

The story of the National Aquariums Social Media presence actually goes back to February 2009, when they, like many other nationally known corporations and organizations started to add Social Media into their market...

Read More

How to Avoid Social Media Disaster

A recent survey says that 29% of young adults, aged 18 to 34, have regrets about things that they have posted to Social Media. Another survey states that 82% of young adults, in the same age group, have removed a post on Social Media, for fear that it would affect their employment. We’ve certainly seen our share of businesses that make horrible choices about what they post to Social Media. The numbers and stories change, as you surf the Internet, but the problem is the same; people often don’t think, before they post.

Why?

Simple. It’s easy...

Read More

Clean Up Your Online Life.

Since being on CKNW’s The Simi Sara Show, this past week, I have been flooded with examples of how kids and young adults continue to post material, on their Social Media accounts, that can jeopardize their employment. This one was shared by a The Bob Rivers Show on 95.7 KJR , as yet another example of young employees making BAD choices when it comes to posting picture to the internet, that they think is fun.

More and more employers are paying attention to what is happening on Social Media, right from the time they are interviewing an employee and throughout the time the employee is with them. Regardless of how many examples are presented, however, people (not always just teens and young adults) still cannot seem to connect the dots...

Read More